Bill Text: NY S09563 | 2021-2022 | General Assembly | Introduced
Bill Title: Enacts the New York child data privacy protection act to prevent the exploitation of children's data; requires data controllers to assess the impact of its products on children for review by the bureau of internet and technology; bans certain data collection and targeted advertising.
Spectrum: Partisan Bill (Democrat 7-0)
Status: (Introduced - Dead) 2022-09-23 - REFERRED TO RULES [S09563 Detail]
Download: New_York-2021-S09563-Introduced.html
STATE OF NEW YORK ________________________________________________________________________ 9563 IN SENATE September 23, 2022 ___________ Introduced by Sen. GOUNARDES -- read twice and ordered printed, and when printed to be committed to the Committee on Rules AN ACT to amend the general business law, in relation to enacting the New York child data privacy and protection act The People of the State of New York, represented in Senate and Assem- bly, do enact as follows: 1 Section 1. This act shall be known and may be cited as the "New York 2 child data privacy and protection act". 3 § 2. Legislative intent. The legislature hereby finds that 95% of 4 individuals under the age of 18 in the United States enjoy access to the 5 Internet in their residences. 6 The legislature further finds that American teenagers spend seven 7 hours and 22 minutes on average per day browsing social media, and that 8 53% of children will own a smartphone by the time they're 11 years of 9 age. 10 The legislature recognizes that, while broadband access is a core 11 component of modern life and critical to the ability of children and 12 young people to feel socially, emotionally, economically, and educa- 13 tionally connected to the world around them, it is not without its risks 14 and detriments. 15 The legislature finds, for example, that teenagers who spend between 16 five to seven hours a day on the Internet are twice as likely to suffer 17 from depression compared to those logged in for one hour a day. 18 The legislature further finds that, according to recent surveys 19 conducted by a prominent social media platform, 34% of young adults feel 20 uneasy when they are not online, 40.6% complain that their sleep habits 21 have been negatively affected by social media, and 35% report being 22 cyberbullied on the Internet. 23 The legislature further finds that, according to the 2021 U.S. 24 Surgeon General Advisory on Protecting Youth Mental Health, digital 25 public spaces are frequently designed to maximize user engagement as 26 opposed to safeguarding user health, leading to negative impacts of 27 digital technologies and social media on the mental health and well-be- 28 ing of adolescents. EXPLANATION--Matter in italics (underscored) is new; matter in brackets [] is old law to be omitted. LBD16301-04-2S. 9563 2 1 The legislature further finds that the pitfalls of the Internet are 2 not limited to teenagers, with young children potentially exposed to 3 unsettling, dangerous, or age inappropriate content if not closely moni- 4 tored by an adult. 5 The legislature further finds that young children run a higher risk of 6 coming into contact with strangers online, inadvertently sharing 7 personal information online, inadvertently making in-app purchases or 8 signing contracts, terms, or conditions online, becoming subject to, 9 witnessing, or participating in potentially harmful conduct online, or 10 purchasing drugs and other dangerous products advertised online or sold 11 through online platforms. 12 The legislature recognizes the role of lawmakers to guard against and 13 mitigate these risks for children under the age of 18 wherever possible. 14 The legislature finds that, while Congress passed the landmark Chil- 15 dren's Online Privacy Protection Act (COPPA) in 1998 limiting the 16 collection, use, and disclosure of data collected from children under 13 17 years of age, requiring operators to retain such data for a limited 18 amount of time, and restricting certain marketing to children under 13 19 years of age, multiple studies have found the vast majority of applica- 20 tion developers to be out of compliance with these rules. 21 The legislature further finds that recent studies show at least two- 22 thirds of applications transmit data about very young children to third 23 party marketing companies. 24 The legislature further finds that President Biden recently declared 25 the need to "strengthen privacy protections, ban targeted advertising to 26 children, [and] demand tech companies stop collecting personal data on 27 our children" in his 2022 State of the Union Address. 28 The legislature further finds that, subsequent to this address, the 29 Federal Trade Commission announced that it will prioritize the enforce- 30 ment and modernization of COPPA to "crack down on companies that ille- 31 gally surveil children online". 32 The legislature further finds that there has been a flurry of recent 33 legislative activity at the state, federal, and international levels to 34 address this issue, including the California Age-Appropriate Design Code 35 Act, the Virginia's Consumer Data Protection Act, the Colorado Privacy 36 Act, the Connecticut Data Privacy Act, the Utah Consumer Privacy Act, 37 several federal proposals to strengthen and improve COPPA, and the UK's 38 Age Appropriate Design Code. 39 The legislature hereby concludes that the state of New York too has a 40 role to play in better preventing the exploitation of children's data in 41 the modern era, and thus presents the New York Child Data Privacy and 42 Protection Act. 43 § 3. The article heading of article 39-F of the general business law, 44 as amended by chapter 117 of the laws of 2019, is amended to read as 45 follows: 46 NOTIFICATION OF UNAUTHORIZED ACQUISITION OF PRIVATE 47 INFORMATION; DATA SECURITY PROTECTIONS; CHILD DATA PRIVACY AND 48 PROTECTION ACT 49 § 4. The general business law is amended by adding a new section 899- 50 cc to read as follows: 51 § 899-cc. New York child data privacy and protection act. 1. Defi- 52 nitions. 53 (a) "Bureau" shall mean the bureau of internet and technology in the 54 office of the New York attorney general. 55 (b) "Child" or "children" shall mean a consumer or consumers under 56 eighteen years of age.S. 9563 3 1 (c) "Child user" shall mean a child accessing an online product with a 2 device. 3 (d) "Data breach" shall mean a breach of security leading to the acci- 4 dental or unlawful destruction, loss, alteration, unauthorized disclo- 5 sure of, or access to, personal data of child users transmitted, stored, 6 or otherwise processed. 7 (e) "Data controller" or "controller" shall mean a natural or legal 8 person which, alone or jointly with others, determines the purposes and 9 means of processing of the personal data of child users. This includes, 10 but is not limited to, any business, website, or platform that collects 11 data while selling electronic advertising space on its platform tailed 12 to any one or any aggregation of the items of personal data defined in 13 this section. No data controller is exempt from the requirements of this 14 article if they are processing pseudonymized data, whereby "pseudonym- 15 ized" or "pseudonymization" means the processing of personal data in a 16 manner that renders the personal data no longer attributable to a 17 specific child user without the use of additional information, provided 18 that the additional information is kept separately and is subject to 19 technical and organizational measures to ensure that the personal data 20 is not attributed to an identified or identifiable child user. 21 (f) "Data protection impact assessment" shall mean an internal evalu- 22 ation which the bureau requires entities to carry out in order to evalu- 23 ate the level of risk associated with such entity's collection, 24 retention, processing, or sale of child user data. 25 (g) "Online product" shall mean an online service, feature, or plat- 26 form that is accessible to users with a digital device. 27 (h) "Personal data" shall mean any computerized information about a 28 child user set forth in this paragraph that is not made publicly avail- 29 able through federal, state or local government agencies or any publicly 30 available information, regardless of whether it is collected for the 31 purpose of selling or transferring it to another entity. Personal data 32 shall mean information that identifies, relates to, describes or is 33 reasonably linked to a particular child user, including but not limited 34 to: 35 (i) physical address; 36 (ii) legal name; 37 (iii) alias; 38 (iv) unique personal identifier; 39 (v) online identifier; 40 (vi) internet protocol address; 41 (vii) e-mail address; 42 (viii) account name; 43 (ix) social security number; 44 (x) place of birth; 45 (xi) date of birth; 46 (xii) phone number; 47 (xiii) audio, visual, thermal, or olfactory data; 48 (xiv) medical history, records of past medical treatment, or any diag- 49 nosis of a physical or mental health condition or disability; 50 (xv) educational information that is not already publicly available 51 through a local, state, or federal agency; 52 (xvi) real time geolocation data or stored geolocation history; 53 (xvii) any unique biometric data, body measurement, technical analysis 54 or measurements collected for the purpose of allowing a child user to 55 authenticate him or herself on a device, internet application, or web- 56 based platform;S. 9563 4 1 (xviii) names and identifying information of a child user's immediate 2 family; 3 (xix) internet or any other electronic network activity, including 4 browsing history, search history, and information regarding a child 5 user's activity on a website or interaction with an electronic adver- 6 tisement; 7 (xx) any other information that alone, or combined with any of the 8 information described in this paragraph, could be reasonably used to 9 identify an individual child user; and 10 (xxi) any inferences drawn from any of the combined forms of personal 11 data that are used to create a profile of the child user reflecting the 12 child's preferences, choices, characteristics, psychological trends, 13 intelligence, aptitude, and emotional or physical health or behavior. 14 "Personal data" shall also include any information which creates prob- 15 abilistic identifiers that can be used to isolate, individualize, or 16 identify a child user or device to a degree of certainty more probable 17 than not based on any item of personal data defined in this paragraph. 18 (i) "Privacy by default" shall mean that the online product, once 19 released to the public, is predesigned so that the strictest online 20 privacy settings shall apply without any manual input required from the 21 user. In addition, "privacy by default" shall mean that the online prod- 22 uct shall only retain personal data provided by a child user for the 23 duration of time necessary to provide such product to such user. 24 (j) "Process", "processing" or "processor" shall refer to an operation 25 or set of operations performed on personal data or sets of personal 26 data, whether or not by automated means, on behalf of a data controller. 27 (k) "Sale" or "sold" shall mean the disclosure, dissemination, making 28 available, release, transfer, conveyance, license, rental, or other 29 commercialization of child user data by a data controller to another 30 party, whether commercialization occurs via access to raw data or via 31 use of platform interface. This definition shall include dissemination 32 of child user data, orally, in writing, or by electronic or other means, 33 for monetary or other valuable consideration, or otherwise for a commer- 34 cial purpose, by a data controller to another party. 35 (l) "Targeted towards child users" shall mean that the online product 36 knows or should know that its product is accessible to and used by chil- 37 dren. 38 2. Data protection impact assessments. (a) Each entity offering an 39 online product that is targeted towards child users in this state shall 40 complete a data protection impact assessment before such product can be 41 made available to the public. The data protection impact assessment 42 shall include an analysis of the following: 43 (i) The ways in which child users primarily interact with or consume 44 the online product; 45 (ii) The amount of time, on average, that a child user spends using 46 the online product and whether the product includes any features that 47 are designed to extend or increase such amount of time; 48 (iii) The amount and type of data of child users collected, retained, 49 processed, and/or sold; 50 (iv) The purpose of the collection, retention, processing, or sale of 51 such data; 52 (v) If the entity is a data controller, the data sharing relationships 53 the entity has with data processors or other third parties with whom it 54 shares the personal data of child users, including any data addendums or 55 other legal policies put into place between the entity and the party 56 receiving the data;S. 9563 5 1 (vi) Data security protections of the online product which work to 2 prevent and respond to data breaches, as defined in subdivision one of 3 this section; 4 (vii) Any privacy policies, terms of service, or other legal policies 5 published on the online product which relate to child users and whether 6 they are written in a way that can reasonably be understood by a child 7 user; 8 (viii) Whether such policies or terms of service require approval of 9 the parent or legal guardian of the child user; 10 (ix) Community standards for published content on the online product, 11 and whether and how the product removes content which violates such 12 standards; 13 (x) Whether such online product exposes children to potentially harm- 14 ful content; 15 (xi) Whether the use of such online product could lead to children 16 being targeted by a potentially harmful contact; 17 (xii) Whether the online product could allow child users to witness, 18 participate in, or be subject to potentially harmful conduct; 19 (xiii) Whether the online product shares information on the child 20 user's activity on such product with such child's legal parent or guard- 21 ian; 22 (xiv) Opportunities for individuals developing an online product 23 targeted towards child users to voice concerns about such product 24 before, during, and after development without fear of retaliation 25 against such individual; 26 (xv) Ways in which an entity offering an online product targeted 27 towards child users solicits feedback from children, parents, educators, 28 health professionals, youth development professionals, and the general 29 public on the online product; 30 (xvi) Whether and how child users can opt out or limit exposure to 31 certain types of content; 32 (xvii) The impact of the online product on a child user's behavioral, 33 emotional, and physical health; and 34 (xviii) Any other factors the bureau deems relevant to assess the 35 material risk of the online product posed to child users. 36 (b) Each entity completing such data protection impact assessment 37 shall send such assessment to the bureau of internet and technology, 38 which shall determine whether such entity's online product may be 39 offered to the public based on such assessment. Any potential risks 40 posed by the online product, including risks of noncompliance with any 41 provision of this section or any other law, which are identified by the 42 bureau shall be communicated by the bureau back to the entity, which 43 shall then create a plan to mitigate or eliminate such risk before such 44 product may be made available to the public. 45 (c) An entity shall be required to submit annual data protection 46 impact assessments for review to the bureau after receiving initial 47 approval for such entity's online product as described in paragraph (b) 48 of this subdivision. 49 3. Ban on data collection and digital advertising. (a) No entity 50 offering an online product targeted towards child users in this state 51 shall collect, retain, process, or sell the personal data of such users 52 unless such collection, retention, processing, or sale is necessary to 53 provide such online product and such collection, processing, retention, 54 or sale is limited to such purpose. Alternatively, an entity offering an 55 online product may collect, retain, process, or sell the personal dataS. 9563 6 1 of a child user if it can demonstrate to the bureau that it has a 2 compelling reason to do so which furthers the interest of the child. 3 (b) No entity offering an online product targeted towards child users 4 in this state shall use digital advertising on such product to target 5 such users unless consent for such advertising is obtained from the 6 child's parent or legal guardian and the entity can demonstrate to the 7 bureau that it has a compelling reason to offer such advertising which 8 furthers the interest of the child. 9 (c) No entity offering an online product targeted towards child users 10 in this state where such product is intended primarily for educational 11 purposes shall collect, retain, process, or sell the personal data of 12 child users. 13 4. Requirement for certain settings. (a) All entities offering an 14 online product targeted towards child users in this state shall utilize 15 privacy by default, unless the entity can demonstrate a compelling 16 reason to the bureau that an alternative default setting should be used. 17 (b) All entities offering an online product targeted towards child 18 users must design and activate a feature which proactively alerts child 19 users, in a manner likely to be understood by a child in the age range 20 targeted by the online product, when their personal data is being 21 collected and for the duration of time such collection occurs. 22 (c) The bureau shall have the discretion to ban auto-play, push 23 notifications, prompts, in-app purchases, or any other feature in an 24 online product targeted towards child users that it deems to be designed 25 to inappropriately amplify the level of engagement a child user has with 26 such product. 27 5. Deceased child users. All entities offering an online product 28 targeted towards child users in this state shall provide access to such 29 user's account, metadata, and user history to a parent or legal guardian 30 upon the death of such child user and request from such parent or guard- 31 ian for such access. 32 6. Law enforcement. All entities offering an online product targeted 33 towards child users in this state shall expedite and prioritize civil 34 and criminal subpoenas and criminal warrants pertaining to child users 35 who have been a victim of a crime with maximum exigence. 36 7. Terms of service. (a) Any entity offering an online product target- 37 ed towards child users in this state shall prominently display a privacy 38 policy and terms of service, to include warnings about potential harms 39 to child users, in a manner which clearly and concisely communicates to 40 a child user, using language likely to be understood by an individual in 41 the age range targeted by such product. 42 (b) All privacy policies and terms of service of an online product 43 targeted towards child users in this state must be agreed to by both the 44 child user and the parent or legal guardian of such child before such 45 product can become operational for the child user. 46 (c) Any entity offering an online product targeted towards child users 47 in this state shall clearly post that the terms of service do not impose 48 binding obligations on the child user to the entity. 49 8. Notification of emergent problems. Any entity offering an online 50 product targeted toward child users in this state shall create and prom- 51 inently display a method for children, parents, and legal guardians to 52 notify such entity of emergent problems with such product. Such method 53 of notification shall not require the parent, guardian, or child user to 54 have an account on such product in order to notify the entity. All elec- 55 tronic notifications of emergent problems described in this subdivisionS. 9563 7 1 shall be assigned an identification number and contemporaneously gener- 2 ate an electronic receipt for the notifying individual. 3 9. Public awareness campaign. Before the effective date of this 4 section and on a regular, ongoing basis, the bureau shall execute a 5 public awareness campaign to inform entities that create digital 6 products targeted towards child users, parents, teachers, and the gener- 7 al public of the provisions of this section in order to ensure maximum 8 compliance thereof. Such campaign may include digital content, bill- 9 boards, posters, pamphlets, targeted mailers, public service announce- 10 ments, partnerships with local school districts, or any other method to 11 increase general awareness of the provisions of this section. 12 10. Annual report. The bureau of internet and technology shall produce 13 and transmit a biennial report to the temporary president of the senate, 14 the speaker of the assembly, and the governor summarizing: 15 (a) the number of entities completing data protection impact assess- 16 ments and the results thereof; 17 (b) the amount and type of child user data being collected, retained, 18 processed, and/or sold by such entities and the purpose thereof; 19 (c) the volume and nature of material risks posed to child users by 20 such online products and measures taken to mitigate or eliminate such 21 risk; 22 (d) the volume of notifications of emergent problems and a categorical 23 description of each type of problem (i.e. material that led to child 24 sexual abuse or grooming, instances of suicide or drug overdose related 25 to use of online products by child users, instances of bullying facili- 26 tated by online products); 27 (e) a description of the policies and terms of service being presented 28 to child users and their parents or legal guardians as well as accept- 29 ance and denial rates of such policies and terms; 30 (f) the number of individuals or businesses found to be in noncompli- 31 ance with this act pursuant to subdivision eleven of this section; 32 (g) the number of individuals or businesses that have cured violations 33 of this section of their own accord after being issued notice of such 34 violation by the bureau; 35 (h) the number of actions brought against individuals or businesses 36 pursuant to paragraph (a) of subdivision eleven of this section and the 37 results of such actions; 38 (i) a summary of the public education efforts undertaken by the bureau 39 on an ongoing basis to alert the public and interested stakeholders of 40 the provisions of this section, pursuant to subdivision nine of this 41 section; and 42 (j) legislative recommendations for improvements to this or any other 43 statute governing digital actors in this state. 44 11. Penalties. (a) Whenever the attorney general shall believe from 45 evidence satisfactory to him or her that there is a violation of this 46 section, he or she may bring an action in the name and on behalf of the 47 people of the state of New York, in a court of justice having jurisdic- 48 tion to issue an injunction, to enjoin and restrain the continuation of 49 such violation. Wherever the court shall determine in such action that a 50 person or business violated this article knowingly or recklessly, the 51 court may impose a civil penalty of up to twenty thousand dollars per 52 instance of violation, provided that the latter amount shall not exceed 53 two hundred fifty million dollars. 54 (b) The attorney general shall provide written notice to all people or 55 businesses of alleged violations at least ninety days before initiating 56 any action described in paragraph (a) of this subdivision. The person orS. 9563 8 1 business shall then have an opportunity to cure any alleged violation of 2 this section. After such alleged violation has been cured, the person or 3 business shall send written notice to the attorney general who shall 4 then retain discretion as to whether or not to pursue an action against 5 such person or business. 6 (c) The proceeds from penalties collected from violations of this 7 section, pursuant to paragraph (a) of this subdivision, shall be 8 disbursed as follows: (i) twenty percent of such proceeds shall be 9 dedicated to the public awareness campaign described in subdivision nine 10 of this section; and (ii) the remaining eighty percent of such proceeds 11 shall be dedicated to the enforcement of this section by the bureau. 12 (d) An action may be brought against any person or business who has 13 knowingly or recklessly violated this article if such action is brought 14 on behalf of a child user or by next of kin of a deceased child user 15 alleging harm from such violation. A plaintiff who prevails on a claim 16 alleging a violation of this section is entitled to compensatory, actu- 17 al, and punitive damages, injunctive relief, reasonable attorneys' fees 18 and costs, and other such remedies as a court may deem appropriate. 19 § 5. This act shall take effect on the one hundred eightieth day after 20 it shall have become a law and shall apply to all online products 21 targeted towards child users in this state which are made available to 22 the public on or after such effective date. Effective immediately, the 23 addition, amendment and/or repeal of any rules or regulations necessary 24 for the implementation of this act on its effective date are authorized 25 to be made on or before such effective date.