Bill Text: NY A00680 | 2021-2022 | General Assembly | Amended
Bill Title: Enacts the NY privacy act to require companies to disclose their methods of de-identifying personal information, to place special safeguards around data sharing and to allow consumers to obtain the names of all entities with whom their information is shared.
Spectrum: Partisan Bill (Democrat 7-0)
Status: (Introduced - Dead) 2022-01-07 - print number 680b [A00680 Detail]
Download: New_York-2021-A00680-Amended.html
STATE OF NEW YORK ________________________________________________________________________ 680--B 2021-2022 Regular Sessions IN ASSEMBLY (Prefiled) January 6, 2021 ___________ Introduced by M. of A. L. ROSENTHAL, QUART, WEPRIN, D. ROSENTHAL, SIMON, DINOWITZ, PAULIN -- read once and referred to the Committee on Consum- er Affairs and Protection -- committee discharged, bill amended, ordered reprinted as amended and recommitted to said committee -- recommitted to the Committee on Consumer Affairs and Protection in accordance with Assembly Rule 3, sec. 2 -- committee discharged, bill amended, ordered reprinted as amended and recommitted to said commit- tee AN ACT to amend the general business law, in relation to the management and oversight of personal data The People of the State of New York, represented in Senate and Assem- bly, do enact as follows: 1 Section 1. Short title. This act shall be known and may be cited as 2 the "New York privacy act". 3 § 2. Legislative intent. 1. Privacy is a fundamental right and an 4 essential element of freedom. Advances in technology have produced ramp- 5 ant growth in the amount and categories of personal data being gener- 6 ated, collected, stored, analyzed, and potentially shared, which 7 presents both promise and peril. Companies collect, use and share our 8 personal data in ways that can be difficult for ordinary consumers to 9 understand. Opaque data processing policies make it impossible to evalu- 10 ate risks and compare privacy-related protections across services, 11 stifling competition. Algorithms quietly make decisions with critical 12 consequences for New York consumers, often with no human accountability. 13 Behavioral advertising generates profits by turning people into products 14 and their activity into assets. New York consumers deserve more notice 15 and more control over their data and their digital privacy. 16 2. This act seeks to help New York consumers regain their privacy. It 17 gives New York consumers the ability to exercise more control over their 18 personal data and requires businesses to be responsible, thoughtful, and EXPLANATION--Matter in italics (underscored) is new; matter in brackets [] is old law to be omitted. LBD00516-05-1A. 680--B 2 1 accountable managers of that information. To achieve this, this act 2 provides New York consumers a number of new rights, including clear 3 notice of how their data is being used, processed and shared; the abili- 4 ty to access and obtain a copy of their data in a commonly used elec- 5 tronic format, with the ability to transfer it between services; the 6 ability to correct inaccurate data and to delete their data; and the 7 ability to challenge certain automated decisions. This act also imposes 8 obligations upon businesses to maintain reasonable data security for 9 personal data, to notify New York consumers of foreseeable harms arising 10 from use of their data and to obtain specific consent for that use, and 11 to conduct regular assessments to ensure that data is not being used for 12 unacceptable purposes. These data assessments can be obtained and evalu- 13 ated by the New York State Attorney General, who is empowered to obtain 14 penalties for violations of this act and prevent future violations. This 15 act also grants New York consumers who have been injured as the result 16 of a violation a private right of action, which includes reasonable 17 attorneys' fees to a prevailing plaintiff. 18 § 3. The general business law is amended by adding a new article 42 to 19 read as follows: 20 ARTICLE 42 21 NEW YORK PRIVACY ACT 22 Section 1100. Definitions. 23 1101. Jurisdictional scope. 24 1102. Consumer rights. 25 1103. Controller, processor, and third party responsibilities. 26 1104. Data brokers. 27 1105. Limitations. 28 1106. Enforcement and private right of action. 29 1107. Miscellaneous. 30 § 1100. Definitions. The following definitions apply throughout this 31 article unless the context clearly requires otherwise: 32 1. "Automated decision-making" or "automated decision" means a compu- 33 tational process, including one derived from machine learning, artifi- 34 cial intelligence, or any other automated process, involving personal 35 data that results in a decision affecting a consumer. 36 2. "Biometric information" means any personal data generated from the 37 measurement or specific technological processing of a natural person's 38 biological, physical, or physiological characteristics, including fing- 39 erprints, voice prints, iris or retina scans, facial scans or templates, 40 deoxyribonucleic acid (DNA) information, and gait. 41 3. "Business associate" has the same meaning as in Title 45 of the 42 C.F.R., established pursuant to the federal Health Insurance Portability 43 and Accountability Act of 1996. 44 4. "Consent" means a clear affirmative act signifying a freely given, 45 specific, informed, and unambiguous indication of a consumer's agreement 46 to the processing of data relating to the consumer. Consent may be 47 withdrawn at any time, and a controller must provide clear, conspicuous, 48 and consumer-friendly means to withdraw consent. The burden of estab- 49 lishing consent is on the controller. Consent does not include: (a) an 50 agreement of general terms of use or a similar document that references 51 unrelated information in addition to personal data processing; (b) an 52 agreement obtained through fraud, deceit or deception; (c) any act that 53 does not constitute a user's intent to interact with another party such 54 as hovering over, pausing or closing any content; or (d) a pre-checked 55 box or similar default.A. 680--B 3 1 5. "Consumer" means a natural person who is a New York resident acting 2 only in an individual or household context. It does not include a 3 natural person known to be acting in a professional or employment 4 context. 5 6. "Controller" means the person who, alone or jointly with others, 6 determines the purposes and means of the processing of personal data. 7 7. "Covered entity" has the same meaning as in Title 45 of the C.F.R., 8 established pursuant to the federal Health Insurance Portability and 9 Accountability Act of 1996. 10 8. "Data broker" means a person, or unit or units of a legal entity, 11 separately or together, that does business in the state of New York and 12 knowingly collects, and sells to controllers or third parties, the 13 personal data of a consumer with whom it does not have a direct 14 relationship. "Data broker" does not include any of the following: 15 (a) a consumer reporting agency to the extent that it is covered by 16 the federal Fair Credit Reporting Act (15 U.S.C. Sec. 1681 et seq.); or 17 (b) a financial institution to the extent that it is covered by the 18 Gramm-Leach-Bliley Act (Public Law 106-102) and implementing regu- 19 lations. 20 9. "Deidentified data" means data that cannot reasonably be used to 21 infer information about, or otherwise be linked to a particular consum- 22 er, household or device, provided that the processor or controller that 23 possesses the data: 24 (a) implements reasonable technical safeguards to ensure that the data 25 cannot be associated with a consumer, household or device; 26 (b) publicly commits to process the data only as deidentified data and 27 not attempt to reidentify the data, except that the controller or 28 processor may attempt to reidentify the information solely for the 29 purpose of determining whether its deidentification processes satisfy 30 the requirements of this subdivision; and 31 (c) contractually obligates any recipients of the data to comply with 32 all provisions of this article. 33 10. "Device" means any physical object that is capable of connecting 34 to the internet, directly or indirectly, or to another device and is 35 intended for use by a natural person or household or, if used outside 36 the home, for use by the general public. 37 11. "Meaningful human review" means review or oversight by one or more 38 individuals who (a) are trained in the capabilities and limitations of 39 the algorithm at issue and the procedures to interpret and act on the 40 output of the algorithm, and (b) have the authority to alter the auto- 41 mated decision under review. 42 12. "Natural person" means a natural person acting only in an individ- 43 ual or household context. It does not include a natural person known to 44 be acting in a professional or employment context. 45 13. "Person" means a natural person or a legal entity, including but 46 not limited to a proprietorship, partnership, limited partnership, 47 corporation, company, limited liability company or corporation, associ- 48 ation, or other firm or similar body, or any unit, division, agency, 49 department, or similar subdivision thereof. 50 14. "Personal data" means any data that identifies or could reasonably 51 be linked, directly or indirectly, with a specific natural person, 52 household, or device. Personal data does not include deidentified data. 53 15. "Identified or identifiable" means a natural person who can be 54 identified, directly or indirectly, such as by reference to an identifi- 55 er such as a name, an identification number, location data, or an online 56 or device identifier.A. 680--B 4 1 16. "Process", "processes" or "processing" means an operation or set 2 of operations which are performed on data or on sets of data, including 3 but not limited to the collection, use, access, sharing, monetization, 4 analysis, retention, creation, generation, derivation, recording, organ- 5 ization, structuring, storage, disclosure, transmission, analysis, 6 disposal, licensing, destruction, deletion, modification, or deidentifi- 7 cation of data. 8 17. "Processor" means a person that processes data on behalf of the 9 controller. 10 18. "Profiling" means any form of automated processing performed on 11 personal data to evaluate, analyze, or predict personal aspects related 12 to an identified or identifiable natural person's economic situation, 13 health, personal preferences, interests, reliability, behavior, 14 location, or movements. 15 19. "Protected health information" has the same meaning as in Title 45 16 C.F.R., established pursuant to the federal Health Insurance Portability 17 and Accountability Act of 1996. 18 20. "Sale", "sell", or "sold" means the disclosure, transfer, convey- 19 ance, sharing, licensing, making available, processing, granting of 20 permission or authorization to process, or other exchange of personal 21 data, or providing access to personal data for monetary or other valu- 22 able consideration by the controller to a third party. "Sale" includes 23 enabling, facilitating or providing access to a consumer for targeted 24 advertising. "Sale" does not include the following: 25 (a) the disclosure of data to a processor who processes the data on 26 behalf of the controller and which is contractually prohibited from 27 using it for any purpose other than as instructed by the controller; or 28 (b) the disclosure or transfer of data as an asset that is part of a 29 merger, acquisition, bankruptcy, or other transaction in which another 30 entity assumes control or ownership of all or a majority of the control- 31 ler's assets. 32 21. "Targeted advertising" means displaying online advertisements to a 33 consumer where the advertisement is selected based on personal data 34 obtained or inferred from a consumer's activities over time and across 35 one or more distinctly-branded websites, online applications, or 36 services, to predict the consumer's preferences or interests. It does 37 not include advertising (a) based solely on the context of the consum- 38 er's current search query or visit to a website or online application or 39 (b) to a consumer in direct response to the consumer's request for 40 information or feedback. 41 22. "Third party" means, with respect to a particular interaction or 42 occurrence, a person, public authority, agency, or body other than the 43 consumer, the controller, or processor of the controller. A third party 44 may also be a controller if the third party, alone or jointly with 45 others, determines the purposes and means of the processing of personal 46 data. 47 23. "Verified request" means a request by a consumer or their agent to 48 exercise a right authorized by this article, the authenticity of which 49 has been ascertained by the controller in accordance with paragraph (c) 50 of subdivision eight of section eleven hundred two of this article. 51 § 1101. Jurisdictional scope. 1. This article applies to legal persons 52 that conduct business in New York or produce products or services that 53 are targeted to residents of New York, and that satisfy one or more of 54 the following thresholds: 55 (a) have annual gross revenue of twenty-five million dollars or more;A. 680--B 5 1 (b) controls or processes personal data of one hundred thousand 2 consumers or more; 3 (c) controls or processes personal data of five hundred thousand 4 natural persons or more nationwide, and controls or processes personal 5 data of ten thousand consumers or more; or 6 (d) derives over fifty percent of gross revenue from the sale of 7 personal data, and controls or processes personal data of twenty-five 8 thousand consumers or more. 9 2. This article does not apply to: 10 (a) personal data processed by state and local governments, and munic- 11 ipal corporations, for processes other than sale (filing and processing 12 fees are not sale); 13 (b) a national securities association registered pursuant to section 14 15A of the Securities Exchange Act of 1934, as amended, or regulations 15 adopted thereunder or a registered futures association so designated 16 pursuant to section 17 of the Commodity Exchange Act, as amended, or any 17 regulations adopted thereunder; 18 (c) information that meets the following criteria: 19 (i) personal data collected, processed, sold, or disclosed pursuant to 20 and in compliance with the federal Gramm-Leach-Bliley act (P.L. 21 106-102), and implementing regulations; 22 (ii) personal data collected, processed, sold, or disclosed pursuant 23 to the federal Driver's Privacy Protection Act of 1994 (18 U.S.C. Sec. 24 2721 et seq.), if the collection, processing, sale, or disclosure is in 25 compliance with that law; 26 (iii) personal data regulated by the federal Family Educational Rights 27 and Privacy Act, U.S.C. Sec. 1232g and its implementing regulations; 28 (iv) personal data collected, processed, sold, or disclosed pursuant 29 to the federal Farm Credit Act of 1971 (as amended in 12 U.S.C. Sec. 30 2001-2279cc) and its implementing regulations (12 C.F.R. Part 600 et 31 seq.) if the collection, processing, sale, or disclosure is in compli- 32 ance with that law; 33 (v) personal data regulated by section two-d of the education law; 34 (vi) data maintained as employment records, for purposes other than 35 sale; 36 (vii) protected health information that is lawfully collected by a 37 covered entity or business associate and is governed by the privacy, 38 security, and breach notification rules issued by the United States 39 Department of Health and Human Services, Parts 160 and 164 of Title 45 40 of the Code of Federal Regulations, established pursuant to the Health 41 Insurance Portability and Accountability Act of 1996 (Public Law 42 104-191) ("HIPAA") and the Health Information Technology for Economic 43 and Clinical Health Act (Public Law 111-5); 44 (viii) patient identifying information for purposes of 42 C.F.R. Part 45 2, established pursuant to 42 U.S.C. Sec. 290dd-2, as long as such data 46 is not sold in violation of HIPAA or any state or federal law; 47 (ix) information and documents lawfully created for purposes of the 48 federal Health Care Quality Improvement Act of 1986, and related regu- 49 lations; 50 (x) patient safety work product created for purposes of 42 C.F.R. Part 51 3, established pursuant to 42 U.S.C. Sec. 299b-21 through 299b-26; 52 (xi) information that is treated in the same manner as information 53 exempt under subparagraph (vii) of this paragraph that is maintained by 54 a covered entity or business associate as defined by HIPAA or a program 55 or a qualified service organization as defined by 42 U.S.C. § 290dd-2,A. 680--B 6 1 as long as such data is not sold in violation of HIPAA or any state or 2 federal law; 3 (xii) deidentified health information that meets all of the following 4 conditions: 5 (A) it is deidentified in accordance with the requirements for deiden- 6 tification set forth in Section 164.514 of Part 164 of Title 45 of the 7 Code of Federal Regulations; 8 (B) it is derived from protected health information, individually 9 identifiable health information, or identifiable private information 10 compliant with the Federal Policy for the Protection of Human Subjects, 11 also known as the Common Rule; and 12 (C) a covered entity or business associate does not attempt to reiden- 13 tify the information nor do they actually reidentify the information 14 except as otherwise allowed under state or federal law; 15 (xiii) patient information maintained by a covered entity or business 16 associate governed by the privacy, security, and breach notification 17 rules issued by the United States Department of Health and Human 18 Services, Parts 160 and 164 of Title 45 of the Code of Federal Regu- 19 lations, established pursuant to the Health Insurance Portability and 20 Accountability Act of 1996 (Public Law 104-191), to the extent the 21 covered entity or business associate maintains the patient information 22 in the same manner as protected health information as described in 23 subparagraph (vii) of this paragraph; 24 (xiv) data collected as part of human subjects research, including a 25 clinical trial, conducted in accordance with the Federal Policy for the 26 Protection of Human Subjects, also known as the Common Rule, pursuant to 27 good clinical practice guidelines issued by the International Council 28 for Harmonisation or pursuant to human subject protection requirements 29 of the United States Food and Drug Administration; or 30 (xv) personal data processed only for one or more of the following 31 purposes: 32 (A) product registration and tracking consistent with applicable 33 United States Food and Drug Administration regulations and guidance; 34 (B) public health activities and purposes as described in Section 35 164.512 of Title 45 of the Code of Federal Regulations; and/or 36 (C) activities related to quality, safety, or effectiveness regulated 37 by the United States Food and Drug Administration; 38 (d) (i) an activity involving the collection, maintenance, disclosure, 39 sale, communication, or use of any personal data bearing on a consumer's 40 credit worthiness, credit standing, credit capacity, character, general 41 reputation, personal characteristics, or mode of living by a consumer 42 reporting agency, as defined in Title 15 U.S.C. Sec. 1681a(f), by a 43 furnisher of information, as set forth in Title 15 U.S.C. Sec. 1681s-2, 44 who provides information for use in a consumer report, as defined in 45 Title 15 U.S.C. Sec. 1861a(d), and by a user of a consumer report, as 46 set forth in Title 15 U.S.C. Sec. 1681b.; and 47 (ii) this paragraph shall apply only to the extent that such activity 48 involving the collection, maintenance, disclosure, sale, communication, 49 or use of such data by that agency, furnisher, or user is subject to 50 regulation under the Fair Credit Reporting Act, Title 15 U.S.C. Sec. 51 1681 et seq., and the data is not collected, maintained, used, communi- 52 cated, disclosed, or sold except as authorized by the Fair Credit 53 Reporting Act. 54 § 1102. Consumer rights. 1. Right to notice. (a) Notice. Each control- 55 ler that processes a consumer's personal data must make publicly andA. 680--B 7 1 persistently available, in a conspicuous and readily accessible manner, 2 a notice containing the following: 3 (i) a description of the consumer's rights under subdivisions two 4 through six of this section and how a consumer may exercise those 5 rights, including how to withdraw consent; 6 (ii) the categories of personal data processed by the controller and 7 by any processor who processes personal data on behalf of the control- 8 ler; 9 (iii) the sources from which personal data is collected; 10 (iv) the purposes for processing personal data; 11 (v) the identity of each third party to whom the controller disclosed, 12 shared, transferred or sold personal data and, for each identified third 13 party, (A) the categories of personal data being shared, disclosed, 14 transferred, or sold to the third party, (B) the purposes for which 15 personal data is being shared, disclosed, transferred, or sold to the 16 third party, (C) the third party's retention period for each category of 17 personal data processed by the third party or processed on their behalf, 18 or if that is not possible, the criteria used to determine the period, 19 and (D) whether the third party uses the personal data for targeted 20 advertising; 21 (vi) the controller's retention period for each category of personal 22 data that they process or is processed on their behalf, or if that is 23 not possible, the criteria used to determine that period; and 24 (vii) for controllers engaging in targeted advertising, average 25 expected revenue per user (ARPU) or a similar metric for the most recent 26 fiscal year for the region that covers New York. 27 (b) Notice requirements. 28 (i) The notice must be written in easy-to-understand language at an 29 eighth grade reading level or below. 30 (ii) The categories of personal data processed and purposes for which 31 each category of personal data is processed must be described at a level 32 specific enough to enable a consumer to exercise meaningful control over 33 their personal data but not so specific as to render the notice unhelp- 34 ful to a reasonable consumer. 35 (iii) The notice must be dated with its effective date and updated at 36 least annually. When the information required to be disclosed to a 37 consumer pursuant to paragraph (a) of this subdivision has not changed 38 since the immediately previous notice (whether initial, annual, or 39 revised) provided to the consumer, a controller may issue a statement 40 that no changes have been made. 41 (iv) The notice, as well as each version of the notice in effect in 42 the preceding six years, must be easily accessible to consumers and 43 capable of being viewed by consumers at any time. 44 2. Opt-in consent. (a) A controller must obtain freely given, specif- 45 ic, informed, and unambiguous opt-in consent from a consumer to: 46 (i) process the consumer's personal data for any purpose other than 47 those in subdivision two of section eleven hundred five of this article; 48 or 49 (ii) make any changes to the existing processing or processing 50 purpose, including those regarding the method and scope of collection, 51 of the consumer's personal data that may be less protective of the 52 consumer's personal data than the processing to which the consumer has 53 previously given their freely given, specific, informed, and unambiguous 54 opt-in consent. 55 (b) Any request for consent must be provided to the consumer, prior to 56 processing their personal data, in a standalone disclosure that is sepa-A. 680--B 8 1 rate and apart from any contract or privacy policy. The request for 2 consent must: 3 (i) include a clear and conspicuous description of each category of 4 data and processing purpose for which consent is sought; 5 (ii) clearly identify and distinguish between categories of data and 6 processing purposes that are necessary to provide the services or goods 7 requested by the consumer and categories of data and processing purposes 8 that are not necessary to provide the services or goods requested by the 9 consumer; 10 (iii) enable a reasonable consumer to easily identify the categories 11 of data and processing purposes for which consent is sought; 12 (iv) clearly present as the most conspicuous choice an option to 13 provide only the consent necessary to provide the services or goods 14 requested by the consumer; 15 (v) clearly present an option to deny consent; and 16 (vi) where the request seeks consent to sharing, disclosure, transfer, 17 or sale of personal data to third parties, identify each such third 18 party, the categories of data sold or shared with them, the processing 19 purposes, the retention period, or if that is not possible, the criteria 20 used to determine the period, and for each third party state if such 21 sharing, disclosure, transfer, or sale enables or involves targeted 22 advertising. The details of identities of such third parties, and the 23 categories of data, processing purposes, and the retention period, may 24 be set forth in a different disclosure, provided that the request for 25 consent contains a conspicuous and directly accessible link to that 26 disclosure. 27 (c) Targeted advertising and sale of personal data shall not be 28 considered processing purposes that are necessary to provide services or 29 goods requested by a consumer. 30 (d) Once a consumer has provided freely given, specific, informed, and 31 unambiguous opt-in consent to process their personal data for a process- 32 ing purpose, a controller may rely on such consent until it is with- 33 drawn. 34 (e) A controller must provide a mechanism for a consumer to withdraw 35 previously given consent at any time. Such mechanism shall make it as 36 easy for a consumer to withdraw their consent as it is for such consumer 37 to provide consent. 38 (f) A controller must not infer that a consumer has provided freely 39 given, specific, informed, and unambiguous opt-in consent from the 40 consumer's inaction or the consumer's continued use of a service or 41 product provided by the controller. 42 (g) To the extent that a controller must process internet protocol 43 addresses, system configuration information, URLs of referring pages, 44 locale and language preferences, keystrokes, or any other data that 45 individually or collectively may comprise personal data in order to 46 obtain a consumer's freely given, specific, informed, and unambiguous 47 opt-in consent, the controller must: 48 (i) process only the personal data necessary to request freely given, 49 specific, informed, and unambiguous opt-in consent; 50 (ii) process the personal data solely to request freely given, specif- 51 ic, informed, and unambiguous opt-in consent; and 52 (iii) promptly delete the personal data if consent is withheld, 53 denied, or withdrawn. 54 (h) Controllers must not request consent from a consumer who has 55 previously withheld or denied consent, unless consent is necessary to 56 provide the services or goods requested by the consumer.A. 680--B 9 1 (i) Controllers must treat user-enabled privacy controls in a browser, 2 browser plug-in, smartphone application, operating system, device 3 setting, or other mechanism that communicates or signals the consumer's 4 choice not to be subject to targeted advertising or the sale of their 5 personal data as a denial of consent under this act. To the extent that 6 the privacy control conflicts with a consumer's consent, the privacy 7 control settings govern, unless the consumer provides freely given, 8 specific, informed, and unambiguous opt-in consent to override the 9 privacy control. 10 (j) A controller must not discriminate against a consumer for with- 11 holding or denying consent, including, but not limited to, by: 12 (i) denying services or goods to the consumer, unless the consumer 13 does not consent to processing necessary to provide the services or 14 goods requested by the consumer; 15 (ii) charging different prices for goods or services, including 16 through the use of discounts or other benefits, imposing penalties, or 17 providing a different level or quality of services or goods to the 18 consumer; or 19 (iii) suggesting that the consumer will receive a different price or 20 rate for goods or services or a different level or quality of services 21 or goods. 22 (k) A controller may, with the consumer's freely given, specific, 23 informed, and unambiguous opt-in consent given pursuant to this section, 24 operate a program in which information, products, or services sold to 25 the consumer are discounted based solely on such consumer's prior 26 purchases from the controller, provided that the personal data used to 27 operate such program is processed solely for the purpose of operating 28 such program. 29 (l) In the event of a merger, acquisition, bankruptcy, or other trans- 30 action in which another entity assumes control or ownership of all or 31 majority of the controller's assets, any consent provided to the 32 controller by a consumer prior to such transaction shall be deemed with- 33 drawn. 34 3. Right to access. Upon the verified request of a consumer, a 35 controller shall: 36 (a) confirm whether or not the controller is processing or has proc- 37 essed personal data of that consumer, and provide access to a copy of 38 any such personal data in a manner understandable to a reasonable 39 consumer when requested; and 40 (b) provide the identity of each processor or third party to whom the 41 controller disclosed, transferred, or sold the consumer's personal data 42 and, for each identified processor or third party, (i) the categories of 43 the consumer's personal data disclosed, transferred, or sold to each 44 processor or third party and (ii) the purposes for which each category 45 of the consumer's personal data was disclosed, transferred, or sold to 46 each processor or third party. 47 4. Right to portable data. Upon a verified request, and to the extent 48 technically feasible, the controller must: (a) provide to the consumer a 49 copy of all of, or a portion of, as designated in a verified request, 50 the consumer's personal data in a structured, commonly used and 51 machine-readable format and (b) transmit the data to another person of 52 the consumer's or their agent's designation without hindrance. 53 5. Right to correct. (a) Upon the verified request of a consumer or 54 their agent, a controller must conduct a reasonable investigation to 55 determine whether personal data, the accuracy of which is disputed by 56 the consumer, is inaccurate, with such investigation to be concludedA. 680--B 10 1 within the time period set forth in paragraph (a) of subdivision eight 2 of this section. 3 (b) Notwithstanding paragraph (a) of this subdivision, a controller 4 may terminate an investigation initiated pursuant to such paragraph if 5 the controller reasonably and in good faith determines that the dispute 6 by the consumer is wholly without merit, including by reason of a fail- 7 ure by a consumer to provide sufficient information to investigate the 8 disputed personal data. Upon making any determination in accordance with 9 this paragraph that a dispute is wholly without merit, a controller 10 must, within the time period set forth in paragraph (a) of subdivision 11 eight of this section, provide the affected consumer a statement in 12 writing that includes, at a minimum, the specific reasons for the deter- 13 mination, and identification of any information required to investigate 14 the disputed personal data, which may consist of a standardized form 15 describing the general nature of such information. 16 (c) If, after any investigation under paragraph (a) of this subdivi- 17 sion of any personal data disputed by a consumer, an item of the 18 personal data is found to be inaccurate or incomplete, or cannot be 19 verified, the controller must: 20 (i) correct the inaccurate or incomplete personal data of the consum- 21 er; and 22 (ii) unless it proves impossible or involves disproportionate effort, 23 communicate such request to each processor or third party to whom the 24 controller disclosed, transferred, or sold the personal data within one 25 year preceding the consumer's request, and to require those processors 26 or third parties to do the same for any further processors or third 27 parties they disclosed, transferred, or sold the personal data to. 28 (d) If the investigation does not resolve the dispute, the consumer 29 may file with the controller a brief statement setting forth the nature 30 of the dispute. Whenever a statement of a dispute is filed, unless there 31 exists reasonable grounds to believe that it is wholly without merit, 32 the controller must note that it is disputed by the consumer and include 33 either the consumer's statement or a clear and accurate codification or 34 summary thereof with the disputed personal data whenever it is 35 disclosed, transferred, or sold to any processor or third party. 36 6. Right to delete. (a) Upon the verified request of a consumer, a 37 controller must: 38 (i) within forty-five days after receiving the verified request, 39 delete any or all personal data, as directed by the consumer or their 40 agent, that the controller possesses or controls; and 41 (ii) unless it proves impossible or involves disproportionate effort 42 that is documented in writing by the controller, communicate such 43 request to each processor or third party to whom the controller 44 disclosed, transferred or sold the personal data within one year preced- 45 ing the consumer's request and to require those processors or third 46 parties to do the same for any further processors or third parties they 47 disclosed, transferred, or sold the personal data to. 48 (b) For personal data that is not possessed by the controller but by a 49 processor of the controller, the controller may choose to (i) communi- 50 cate the consumer's request for deletion to the processor, or (ii) 51 request that the processor return to the controller the personal data 52 that is the subject of the consumer's request and delete such personal 53 data upon receipt of the request. 54 (c) A consumer's deletion of their online account must be treated as a 55 request to the controller to delete all of that consumer's personal 56 data.A. 680--B 11 1 (d) A controller must maintain reasonable procedures designed to 2 prevent the reappearance in its systems, and in any data it discloses, 3 transfers, or sells to any processor or third party, the personal data 4 that is deleted pursuant to this subdivision. 5 (e) A controller is not required to comply with a consumer's request 6 to delete personal data if: 7 (i) complying with the request would prevent the controller from 8 performing accounting functions, processing refunds, effectuating a 9 product recall pursuant to federal or state law, or fulfilling warranty 10 claims, provided that the personal data that is the subject of the 11 request is not processed for any purpose other than such specific activ- 12 ities; or 13 (ii) it is necessary for the controller to maintain the consumer's 14 personal data to engage in public or peer-reviewed scientific, histor- 15 ical, or statistical research in the public interest that adheres to all 16 other applicable ethics and privacy laws, when the controller's deletion 17 of the information is likely to render impossible or seriously impair 18 the achievement of such research, provided that the consumer has given 19 informed consent and the personal data is not processed for any purpose 20 other than such research. 21 7. Automated decision-making. (a) Whenever a controller makes an auto- 22 mated decision involving solely automated processing that materially 23 contributes to a denial of financial or lending services, housing, 24 public accommodation, insurance, health care services, or access to 25 basic necessities, such as food and water, the controller must: 26 (i) disclose in a clear, conspicuous, and consumer-friendly manner 27 that the decision was made by a solely automated process; 28 (ii) provide an avenue for the affected consumer to appeal the deci- 29 sion, which must at minimum allow the affected consumer to (A) formally 30 contest the decision, (B) provide information to support their position, 31 and (C) obtain meaningful human review of the decision; and 32 (iii) explain the process to appeal the decision. 33 (b) A controller must respond to a consumer's appeal within forty-five 34 days of receipt of the appeal. That period may be extended once by 35 forty-five additional days where reasonably necessary, taking into 36 account the complexity and number of appeals. The controller must inform 37 the consumer of any such extension within forty-five days of receipt of 38 the appeal, together with the reasons for the delay. 39 (c) (i) A controller or processor engaged in automated decision-making 40 affecting financial or lending services, housing, public accommodation, 41 insurance, education enrollment, employment, health care services, or 42 access to basic necessities, such as food and water, or engaged in 43 assisting others in automated decision-making in those fields, must 44 annually conduct an impact assessment of such automated decision-making 45 that: 46 (A) describes and evaluates the objectives and development of the 47 automated decision-making processes including the design and training 48 data used to develop the automated decision-making process, how the 49 automated decision-making process was tested for accuracy, fairness, 50 bias and discrimination; and 51 (B) assesses whether the automated decision-making system produces 52 discriminatory results on the basis of a consumer's or class of consum- 53 ers' actual or perceived race, color, ethnicity, religion, national 54 origin, sex, gender, gender identity, sexual orientation, familial 55 status, biometric information, lawful source of income, or disability.A. 680--B 12 1 (ii) A controller or processor must utilize an external, independent 2 auditor or researcher to conduct such assessments. 3 (iii) A controller or processor must make publicly available in a 4 manner accessible online all impact assessments prepared pursuant to 5 this section, retain all such impact assessments for at least six years, 6 and make any such retained impact assessments available to any state, 7 federal, or local government authority upon request. 8 (iv) For purposes of this paragraph, the limitations to jurisdictional 9 scope set forth in paragraphs (b) and (c) of subdivision two of section 10 eleven hundred one of this article shall not apply. 11 8. Responding to requests. (a) A controller must take action under 12 subdivisions three through six of this section and inform the consumer 13 of any actions taken without undue delay and in any event within forty- 14 five days of receipt of the request. That period may be extended once by 15 forty-five additional days where reasonably necessary, taking into 16 account the complexity and number of the requests. The controller must 17 inform the consumer of any such extension within forty-five days of 18 receipt of the request, together with the reasons for the delay. When a 19 controller denies any such request, it must within this period disclose 20 to the consumer a statement in writing of the specific reasons for the 21 denial. 22 (b) A controller shall permit the exercise of rights and carry out its 23 obligations set forth in subdivisions three through six of this section 24 free of charge, at least twice annually to the consumer. Where requests 25 from a consumer are manifestly unfounded or excessive, in particular 26 because of their repetitive character, the controller may either (i) 27 charge a reasonable fee to cover the administrative costs of complying 28 with the request or (ii) refuse to act on the request and notify the 29 consumer of the reason for refusing the request. The controller bears 30 the burden of demonstrating the manifestly unfounded or excessive char- 31 acter of the request. 32 (c) (i) A controller shall promptly attempt, using commercially 33 reasonable efforts, to verify that all requests to exercise any rights 34 set forth in any section of this article requiring a verified request 35 were made by the consumer who is the subject of the data, or by a person 36 lawfully exercising the right on behalf of the consumer who is the 37 subject of the data. Commercially reasonable efforts shall be determined 38 based on the totality of the circumstances, including the nature of the 39 data implicated by the request. 40 (ii) A controller may require the consumer to provide additional 41 information only if the request cannot reasonably be verified without 42 the provision of such additional information. A controller must not 43 transfer or process any such additional information provided pursuant to 44 this section for any other purpose and must delete any such additional 45 information without undue delay and in any event within forty-five days 46 after the controller has notified the consumer that it has taken action 47 on a request under subdivisions two through five of this section as 48 described in paragraph (a) of this subdivision. 49 (iii) If a controller discloses this additional information to any 50 processor or third party for the purpose of verifying a consumer 51 request, it must notify the receiving processor or third party at the 52 time of such disclosure, or as close in time to the disclosure as is 53 reasonably practicable, that such information was provided by the 54 consumer for the sole purpose of verification and cannot be processed 55 for any purpose other than verification.A. 680--B 13 1 9. Implementation of rights. Controllers must provide easily accessi- 2 ble and convenient means for consumers to exercise their rights under 3 this article. 4 10. Non-waiver of rights. Any provision of a contract or agreement of 5 any kind that purports to waive or limit in any way a consumer's rights 6 under this article is contrary to public policy and is void and unen- 7 forceable. 8 § 1103. Controller, processor, and third party responsibilities. 1. 9 Controller responsibilities. (a) Data protection assessment. A control- 10 ler shall regularly conduct and document a data protection assessment 11 for processing activities that present a heightened risk of harm to the 12 consumer. Such assessment must identify and weigh the benefits that may 13 flow, directly and indirectly, from the processing to the controller, 14 the consumer, other stakeholders, and the public against the potential 15 risks to the rights of the consumer, or class of consumers, associated 16 with the processing, as mitigated by safeguards that the controller can 17 employ to reduce the risks. The controller shall factor into this 18 assessment the use of deidentified data and the reasonable expectations 19 of consumers, as well as the context of the processing and the relation- 20 ship between the controller and the consumer whose personal data will be 21 processed, with the goal of restricting or prohibiting such processing 22 if the risks of harm to the consumer outweigh the benefits resulting 23 from the processing to the consumer. Processing that presents a height- 24 ened risk of harm to the consumer includes the following: 25 (i) processing that may benefit the controller to the detriment of the 26 consumer; 27 (ii) processing that would be unexpected and highly offensive to a 28 reasonable consumer; 29 (iii) processing personal data for purposes of targeted advertising; 30 (iv) sale of personal data; and 31 (v) processing of personal data for purposes of profiling, where such 32 profiling presents a reasonably foreseeable risk of: 33 (A) unfair or deceptive treatment, or unlawful disparate impact on, 34 consumers or a class of consumers; 35 (B) financial, physical, psychological or reputational injury to 36 consumers, or a class of consumers; 37 (C) a physical or otherwise intrusion upon the solitude or seclusion, 38 or the private affairs or concerns, of consumers, where such intrusion 39 would be offensive to a reasonable person; or 40 (D) other substantial injury to consumers. 41 (b) Duty of loyalty. (i) A controller must notify the consumer, or 42 class of consumers, of the interest that may be harmed in advance of 43 requesting consent and as close in time to the processing as practicable 44 where it is reasonably foreseeable to the controller that a process 45 presents a heightened risk of harm to the consumer or class of consum- 46 ers. 47 (ii) Controllers must not engage in unfair, deceptive, or abusive acts 48 or practices with respect to obtaining consumer consent, the processing 49 of personal data, and a consumer's exercise of any rights under this 50 article, including without limitation: 51 (A) designing a user interface with the purpose or substantial effect 52 of deceiving consumers, obscuring consumers' rights under this article, 53 or subverting or impairing user autonomy, decision-making, or choice in 54 order to obtain consent; or 55 (B) obtaining consent in a manner designed to overpower a consumer's 56 resistance; for example, by making excessive requests for consent.A. 680--B 14 1 (c) Duty of care. (i) (A) Controllers must, on at least an annual 2 basis, conduct and document risk assessments of all current processing 3 of personal data. 4 (B) Risk assessments must assess at a minimum: 5 (I) the nature, sensitivity and context of the personal data that the 6 controller processes; 7 (II) the nature, purpose, and value of the processes; 8 (III) any risks or harms to consumers actually or potentially arising 9 out of the processes, including physical, financial, psychological, or 10 reputational harms; 11 (IV) the adequacy and effect of safeguards implemented by the control- 12 lers; 13 (V) the sufficiency of the controller's notices to consumers at 14 describing and obtaining consent concerning the processes; and 15 (VI) the adequacy of the safeguards and monitoring practices of 16 processors and third parties to whom the controller has provided 17 personal data. 18 (C) The controller must retain risk assessments for at least six years 19 and make risk assessments available to the attorney general upon 20 request. 21 (ii) Controllers must develop, implement, and maintain reasonable 22 safeguards to protect the security, confidentiality and integrity of the 23 personal data of consumers including adopting reasonable administrative, 24 technical and physical safeguards appropriate to the volume and nature 25 of the personal data at issue. 26 (iii) (A) A controller shall limit the use and retention of a consum- 27 er's personal data to what is necessary to provide a service or good 28 requested by a consumer or for purposes for which the consumer has 29 provided freely given, specific, informed, and unambiguous opt-in 30 consent. 31 (B) At least annually, a controller shall review its retention prac- 32 tices for the purpose of ensuring that it is maintaining the minimum 33 amount of personal data as is necessary for the operation of its busi- 34 ness. A controller must dispose of all personal data that is no longer 35 (I) necessary to provide the services or goods requested by the consum- 36 er, (II) necessary for the internal business operations of the control- 37 ler and consistent with the disclosures made to the consumer pursuant to 38 section eleven hundred two of this article, or (III) necessary to comply 39 with the legal obligations of the controller. 40 (iv) Controllers shall be under a continuing obligation to engage in 41 reasonable measures to review their activities for circumstances that 42 may have altered their ability to identify a specific natural person and 43 to update their classifications of data as identified or identifiable 44 accordingly. 45 (d) Non-discrimination. (i) A controller must not discriminate against 46 a consumer for exercising rights under this act, including but not 47 limited to, by: 48 (A) denying services or goods to consumers; 49 (B) charging different prices for services or goods, including through 50 the use of discounts or other benefits; imposing penalties; or providing 51 a different level or quality of services or goods to the consumer; or 52 (C) suggesting that the consumer will receive a different price or 53 rate for services or goods or a different level or quality of services 54 or goods.A. 680--B 15 1 (ii) This paragraph does not apply to a controller's conduct with 2 respect to opt-in consent, in which case paragraph (j) of subdivision 3 two of section eleven hundred two of this article governs. 4 (e) Agreements with processors. (i) Before making any disclosure, 5 transfer, or sale of personal data to any processor, the controller must 6 enter into a written, signed contract with that processor. Such contract 7 must be binding and clearly set forth instructions for processing data, 8 the nature and purpose of processing, the type of data subject to proc- 9 essing, the duration of processing, and the rights and obligations of 10 both parties. The contract must also include requirements that the 11 processor must: 12 (A) ensure that each person processing personal data is subject to a 13 duty of confidentiality with respect to the data; 14 (B) protect the data in a manner consistent with the requirements of 15 this act and at least equal to the security requirements of the control- 16 ler set forth in their publicly available policies, notices, or similar 17 statements; 18 (C) process the data only when and to the extent necessary to comply 19 with its legal obligations to the controller unless otherwise explicitly 20 authorized by the controller; 21 (D) not combine the personal data which the processor receives from or 22 on behalf of the controller with personal data which the processor 23 receives from or on behalf of another person or collects from its own 24 interaction with consumers; 25 (E) comply with any exercises of a consumer's rights under section 26 eleven hundred two of this article upon the request of the controller, 27 subject to the limitations set forth in section eleven hundred five of 28 this article; 29 (F) at the controller's direction, delete or return all personal data 30 to the controller as requested at the end of the provision of services, 31 unless retention of the personal data is required by law; 32 (G) upon the reasonable request of the controller, make available to 33 the controller all data in its possession necessary to demonstrate the 34 processor's compliance with the obligations in this act; 35 (H) allow, and cooperate with, reasonable assessments by the control- 36 ler or the controller's designated assessor; alternatively, the process- 37 or may arrange for a qualified and independent assessor to conduct an 38 assessment of the processor's policies and technical and organizational 39 measures in support of the obligations under this article using an 40 appropriate and accepted control standard or framework and assessment 41 procedure for such assessments. The processor shall provide a report of 42 such assessment to the controller upon request; 43 (I) a reasonable time in advance before disclosing or transferring the 44 data to any further processors, notify the controller of such a proposed 45 disclosure or transfer and provide the controller an opportunity to 46 approve or reject the proposal; and 47 (J) engage any further processor pursuant to a written, signed 48 contract that includes the contractual requirements provided in this 49 paragraph, containing at minimum the same obligations that the processor 50 has entered into with regard to the data. 51 (ii) A controller must not agree to indemnify, defend, or hold a 52 processor harmless, or agree to a provision that has the effect of 53 indemnifying, defending, or holding the processor harmless, from claims 54 or liability arising from the processor's breach of the contract 55 required by clause (A) of subparagraph (i) of this paragraph or aA. 680--B 16 1 violation of this act. Any provision of an agreement that violates this 2 subparagraph is contrary to public policy and is void and unenforceable. 3 (iii) Nothing in this paragraph relieves a controller or a processor 4 from the liabilities imposed on it by virtue of its role in the process- 5 ing relationship as defined by this article. 6 (iv) Determining whether a person is acting as a controller or proces- 7 sor with respect to a specific processing of data is a fact-based deter- 8 mination that depends upon the context in which personal data is to be 9 processed. A processor that continues to adhere to a controller's 10 instructions with respect to a specific processing of personal data 11 remains a processor. 12 (f) Third parties. (i) A controller must not share, disclose, trans- 13 fer, or sell personal data, or facilitate or enable the processing, 14 disclosure, transfer, or sale of personal data to a third party for 15 which consent of the consumer pursuant to subdivision two of section 16 eleven hundred two of this article, has not been obtained or is not 17 currently in effect. Any request for consent to share, disclose, trans- 18 fer, or sell personal data, or to facilitate or enable the processing, 19 disclosure, transfer, or sale of personal data to a third party must 20 clearly include the identity of the third party and the processing 21 purposes for which the third party may use the personal data. 22 (ii) A controller must not share, disclose, transfer, or sell personal 23 data, or facilitate or enable the processing, disclosure, transfer, or 24 sale of personal data if it can reasonably expect the personal data of a 25 consumer to be used for purposes that the consumer has not consented to 26 pursuant to subdivision two of section eleven hundred two of this arti- 27 cle, or if it can reasonably expect that any rights of the consumer 28 provided in this article would be compromised as a result of such trans- 29 action. 30 (iii) Before making any disclosure, transfer, or sale of personal data 31 to any third party, the controller must enter into a written, signed 32 contract. Such contract must be binding and the scope, nature, and 33 purpose of processing, the type of data subject to processing, the dura- 34 tion of processing, and the rights and obligations of both parties. 35 Such contract must include requirements that the third party: 36 (A) Process that data only to the extent permitted by the agreement 37 entered into with the controller; and 38 (B) Provide a mechanism to comply with any exercises of a consumer's 39 rights under section eleven hundred two of this article upon the request 40 of the controller, subject to any limitations thereon as authorized by 41 this article; and 42 (C) To the extent the disclosure, transfer, or sale of the personal 43 data causes the third party to become a controller, comply with all 44 obligations imposed on controllers under this article. 45 2. Processor responsibilities. (a) For any personal data that is 46 obtained, received, purchased, or otherwise acquired by a processor, 47 whether directly from a controller or indirectly from another processor, 48 the processor must comply with the requirements set forth in clauses (A) 49 through (J) of subparagraph (i) of paragraph (e) of subdivision one of 50 this section. 51 (b) A processor is not required to comply with a request by the 52 consumer submitted pursuant to this article by a consumer directly to 53 the processor to the extent that the processor has processed the consum- 54 er's personal data solely in its role as a processor for a controller. 55 (c) Processors shall be under a continuing obligation to engage in 56 reasonable measures to review their activities for circumstances thatA. 680--B 17 1 may have altered their ability to identify a specific natural person and 2 to update their classifications of data as identified or identifiable 3 accordingly. 4 (d) A processor shall not engage in any sale of personal data other 5 than on behalf of the controller pursuant to any agreement entered into 6 with the controller. 7 3. Third party responsibilities. (a) For any personal data that is 8 obtained, received, purchased, or otherwise acquired or accessed by a 9 third party from a controller or processor, the third party must: 10 (i) Process that data only to the extent permitted by any agreements 11 entered into with the controller; 12 (ii) Process only the personal data necessary for purposes for which 13 freely given, specific, informed, and unambiguous opt-in consent is in 14 effect, as conveyed by the controller, limit the use and retention of 15 that data to what is necessary for such purposes, and shall immediately 16 delete such personal data when notified that the consent is withheld, 17 denied, or withdrawn; 18 (iii) Comply with any exercises of a consumer's rights under section 19 eleven hundred two of this article upon the request of the controller or 20 processor, subject to any limitations thereon as authorized by this 21 article; and 22 (iv) To the extent the third party becomes a controller for personal 23 data, comply with all obligations imposed on controllers under this 24 article. 25 4. Exceptions. The requirements of this section shall not apply where: 26 (a) The processing is required by law; 27 (b) The processing is made pursuant to a request by a federal, state, 28 or local government or government entity; or 29 (c) The processing significantly advances protection against criminal 30 or tortious activity. 31 § 1104. Data brokers. 1. A data broker, as defined under this article, 32 must: 33 (a) Annually, on or before January thirty-first following a year in 34 which a person meets the definition of data broker in this article: 35 (i) Register with the attorney general; 36 (ii) Pay a registration fee of one hundred dollars or as otherwise 37 determined by the attorney general pursuant to the regulatory authority 38 granted to the attorney general under this article, not to exceed the 39 reasonable cost of establishing and maintaining the database and infor- 40 mational website described in this section; and 41 (iii) Provide the following information: 42 (A) the name and primary physical, email, and internet website address 43 of the data broker; 44 (B) the name and business address of an officer or registered agent of 45 the data broker authorized to accept legal process on behalf of the data 46 broker; 47 (C) a statement describing the method for exercising consumers rights 48 under section eleven hundred two of this article; 49 (D) a statement whether the data broker implements a purchaser creden- 50 tialing process; and 51 (E) any additional information or explanation the data broker chooses 52 to provide concerning its data collection practices. 53 2. Notwithstanding any other provision of this article, any controller 54 that conducts business in the state of New York must: 55 (a) annually, on or before January thirty-first following a year in 56 which a person meets the definition of controller in this act, provideA. 680--B 18 1 to the attorney general a list of all data brokers or persons reasonably 2 believed to be data brokers to which the controller provided personal 3 data in the preceding year; and 4 (b) not sell a consumer's personal data to a data broker that is not 5 registered with the attorney general. 6 3. The attorney general shall establish, manage and maintain a state- 7 wide registry on its internet website, which shall list all registered 8 data brokers and make accessible to the public all the information 9 provided by data brokers pursuant to this section. Printed hard copies 10 of such registry shall be made available upon request and payment of a 11 fee to be determined by the attorney general. 12 4. A data broker that fails to register as required by this section or 13 submits false information in its registration is, in addition to any 14 other injunction, penalty, or liability that may be imposed under this 15 article, liable for civil penalties, fees, and costs in an action 16 brought by the attorney general as follows: (a) a civil penalty of one 17 thousand dollars for each day the data broker fails to register as 18 required by this section or fails to correct false information, (b) an 19 amount equal to the fees that were due during the period it failed to 20 register, and (c) expenses incurred by the attorney general in the 21 investigation and prosecution of the action as the court deems appropri- 22 ate. 23 § 1105. Limitations. 1. This article does not require a controller or 24 processor to do any of the following solely for purposes of complying 25 with this article: 26 (a) Reidentify deidentified data; 27 (b) Comply with a verified consumer request to access, correct, or 28 delete personal data pursuant to this article if all of the following 29 are true: 30 (i) The controller is not reasonably capable of associating the 31 request with the personal data; 32 (ii) The controller does not associate the personal data with other 33 personal data about the same specific consumer as part of its normal 34 business practice; and 35 (iii) The controller does not sell the personal data to any third 36 party or otherwise voluntarily disclose or transfer the personal data to 37 any processor or third party, except as otherwise permitted in this 38 article; or 39 (c) Maintain personal data in identifiable form, or collect, obtain, 40 retain, or access any personal data or technology, in order to be capa- 41 ble of associating a verified consumer request with personal data. 42 2. The obligations imposed on controllers and processors under this 43 article do not restrict a controller's or processor's ability to do any 44 of the following, to the extent that the use of the consumer's personal 45 data is reasonably necessary and proportionate for these purposes: 46 (a) Comply with federal, state, or local laws, rules, or regulations; 47 (b) Comply with a civil, criminal, or regulatory inquiry, investi- 48 gation, subpoena, or summons by federal, state, local, or other govern- 49 mental authorities; 50 (c) Cooperate with law enforcement agencies concerning conduct or 51 activity that the controller or processor reasonably and in good faith 52 believes may violate federal, state, or local laws, rules, or regu- 53 lations; 54 (d) Investigate, establish, exercise, prepare for, or defend legal 55 claims;A. 680--B 19 1 (e) Process personal data necessary to provide the services or goods 2 requested by a consumer; perform a contract to which the consumer is a 3 party; or take steps at the request of the consumer prior to entering 4 into a contract; 5 (f) Take immediate steps to protect the life or physical safety of the 6 consumer or of another natural person, and where the processing cannot 7 be manifestly based on another legal basis; 8 (g) Prevent, detect, protect against, or respond to security inci- 9 dents, identity theft, fraud, harassment, malicious or deceptive activ- 10 ities, or any illegal activity; preserve the integrity or security of 11 systems; or investigate, report, or prosecute those responsible for any 12 such action; 13 (h) Identify and repair technical errors that impair existing or 14 intended functionality; or 15 (i) Process business contact information, including a natural person's 16 name, position name or title, business telephone number, business 17 address, business electronic mail address, business fax number, or qual- 18 ifications and any other similar information about the natural person. 19 3. The obligations imposed on controllers or processors under this 20 article do not apply where compliance by the controller or processor 21 with this article would violate an evidentiary privilege under New York 22 law and do not prevent a controller or processor from providing personal 23 data concerning a consumer to a person covered by an evidentiary privi- 24 lege under New York law as part of a privileged communication. 25 4. A controller that receives a request pursuant to subdivisions three 26 through six of section eleven hundred two of this article, or a process- 27 or or third party to whom a controller communicates such a request, may 28 decline to fulfill the relevant part of such request if: 29 (a) the controller, processor, or third party is unable to verify the 30 request using commercially reasonable efforts, as described in paragraph 31 (c) of subdivision eight of section eleven hundred two of this article; 32 (b) complying with the request would be demonstrably impossible (for 33 purposes of this paragraph, the receipt of a large number of verified 34 requests, on its own, is not sufficient to render compliance with a 35 request demonstrably impossible); 36 (c) complying with the request would impair the privacy of another 37 individual or the rights of another to exercise free speech; or 38 (d) the personal data was created by a natural person other than the 39 consumer making the request and is being processed for the purpose of 40 facilitating interpersonal relationships or public discussion. 41 § 1106. Enforcement and private right of action. 1. Whenever it 42 appears to the attorney general, either upon complaint or otherwise, 43 that any person or persons has engaged in or is about to engage in any 44 of the acts or practices stated to be unlawful under this article, the 45 attorney general may bring an action or special proceeding in the name 46 and on behalf of the people of the state of New York to enjoin any 47 violation of this article, to obtain restitution of any moneys or prop- 48 erty obtained directly or indirectly by any such violation, to obtain 49 disgorgement of any profits obtained directly or indirectly by any such 50 violation, to obtain civil penalties of not more than fifteen thousand 51 dollars per violation, and to obtain any such other and further relief 52 as the court may deem proper, including preliminary relief. 53 (a) Any action or special proceeding brought by the attorney general 54 pursuant to this section must be commenced within six years. 55 (b) Each instance of unlawful processing counts as a separate 56 violation. Unlawful processing of the personal data of more than oneA. 680--B 20 1 consumer counts as a separate violation as to each consumer. Each 2 provision of this article that is violated counts as a separate 3 violation. 4 (c) In assessing the amount of penalties, the court must consider any 5 one or more of the relevant circumstances presented by any of the 6 parties, including, but not limited to, the nature and seriousness of 7 the misconduct, the number of violations, the persistence of the miscon- 8 duct, the length of time over which the misconduct occurred, the will- 9 fulness of the violator's misconduct, and the violator's financial 10 condition. 11 2. In connection with any proposed action or special proceeding under 12 this section, the attorney general is authorized to take proof and make 13 a determination of the relevant facts, and to issue subpoenas in accord- 14 ance with the civil practice law and rules. The attorney general may 15 also require such other data and information as he or she may deem rele- 16 vant and may require written responses to questions under oath. Such 17 power of subpoena and examination shall not abate or terminate by reason 18 of any action or special proceeding brought by the attorney general 19 under this article. 20 3. Any person, within or outside the state, who the attorney general 21 believes may be in possession, custody, or control of any books, papers, 22 or other things, or may have information, relevant to acts or practices 23 stated to be unlawful in this article is subject to the service of a 24 subpoena issued by the attorney general pursuant to this section. 25 Service may be made in any manner that is authorized for service of a 26 subpoena or a summons by the state in which service is made. 27 4. (a) Failure to comply with a subpoena issued pursuant to this 28 section without reasonable cause tolls the applicable statutes of limi- 29 tations in any action or special proceeding brought by the attorney 30 general against the noncompliant person that arises out of the attorney 31 general's investigation. 32 (b) If a person fails to comply with a subpoena issued pursuant to 33 this section, the attorney general may move in the supreme court to 34 compel compliance. If the court finds that the subpoena was authorized, 35 it shall order compliance and may impose a civil penalty of up to five 36 hundred dollars per day of noncompliance. 37 (c) Such tolling and civil penalty shall be in addition to any other 38 penalties or remedies provided by law for noncompliance with a subpoena. 39 5. This section shall apply to all acts declared to be unlawful under 40 this article, whether or not subject to any other law of this state, and 41 shall not supersede, amend or repeal any other law of this state under 42 which the attorney general is authorized to take any action or conduct 43 any inquiry. 44 6. Any consumer who has been injured by a violation of subdivision 45 two, seven or eight of section eleven hundred two of this article may 46 bring an action in his or her own name to enjoin such unlawful act or 47 practice and to recover his or her actual damages or one thousand 48 dollars, whichever is greater. The court may also award reasonable 49 attorneys' fees to a prevailing plaintiff. Actions pursuant to this 50 section may be brought on a class-wide basis. 51 § 1107. Miscellaneous. 1. Preemption: This article does not annul, 52 alter, or affect the laws, ordinances, regulations, or the equivalent 53 adopted by any local entity regarding the processing, collection, trans- 54 fer, disclosure, and sale of consumers' personal data by a controller or 55 processor subject to this article, except to the extent those laws, 56 ordinances, regulations, or the equivalent create requirements or obli-A. 680--B 21 1 gations that conflict with or reduce the protections afforded to consum- 2 ers under this article. 3 2. Impact report: The attorney general shall issue a report evaluating 4 this article, its scope, any complaints from consumers or persons, the 5 liability and enforcement provisions of this article including, but not 6 limited to, the effectiveness of its efforts to enforce this article, 7 and any recommendations for changes to such provisions. The attorney 8 general shall submit the report to the governor, the temporary president 9 of the senate, the speaker of the assembly, and the appropriate commit- 10 tees of the legislature within two years of the effective date of this 11 section. 12 3. Regulatory authority: (a) The attorney general is hereby authorized 13 and empowered to adopt, promulgate, amend and rescind suitable rules and 14 regulations to carry out the provisions of this article, including rules 15 governing the form and content of any disclosures or communications 16 required by this article. 17 (b) The attorney general may request data and information from 18 controllers conducting business in New York state, other New York state 19 government entities administering notice and consent regimes, consumer 20 protection and privacy advocates and researchers, internet standards 21 setting bodies, such as the internet engineering taskforce and the 22 institute of electrical and electronics engineers, and other relevant 23 sources, to conduct studies to inform suitable rules and regulations. 24 The attorney general shall receive, upon request, data from other New 25 York state governmental entities. 26 4. Exercise of rights: Any consumer right set forth in this article 27 may be exercised at any time by the consumer who is the subject of the 28 data or by a parent or guardian authorized by law to take actions of 29 legal consequence on behalf of the consumer who is the subject of the 30 data. An agent authorized by a consumer may exercise the consumer rights 31 set forth in subdivisions three through six of section eleven hundred 32 two of this act on the consumers behalf. 33 § 4. This act shall take effect immediately; provided, however, that 34 sections 1101, 1102, 1103, 1105, 1106 and 1107 of the general business 35 law, as added by section three of this act, shall take effect two years 36 after it shall have become a law but the private right of action author- 37 ized by subdivision 6 of section 1106 of the general business law shall 38 take effect three years after such section shall have become a law.
