Illinois House Bill 5756

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Sponsorship: Partisan Bill (Democrat 5)
Status: Introduced on April 27 2026 - 25% progression, died in committee
Action: 2026-05-15 - Added Chief Co-Sponsor Rep. Kam Buckner
Pending: House Rules Committee
Text: Latest bill text (Introduced) [HTML]

Creates the Algorithmic Pricing Transparency Act. Provides that any person or entity that sells or offers to sell goods or services through an online platform to consumers in the State shall provide a clear and conspicuous disclosure if the baseline price for a specific consumer is personalized and generated using surveillance pricing. Provides that a consumer may opt out of surveillance pricing and a covered entity shall provide the consumer with a non-personalized baseline price for the goods or services. Prohibits a covered entity from using specified personal information to generate algorithmic pricing. Provides that price changes that are the result of specified allowable conduct are not prohibited under the Act. Exempts insurers and providers of financial services from the requirements of the Act. Provides that a violation of the Act is an unlawful practice under the Consumer Fraud and Deceptive Business Practices Act. Preempts home rule. Amends the Consumer Fraud and Deceptive Business Practices Act to make a conforming change. Restricts private rights of action to enforce the Algorithmic Pricing Transparency Act. Effective January 1, 2028.

ALGORITHMIC PRICING DISCLOSURE

Rep. Maura Hirschauer [D]	Rep. Kambium Buckner [D]	Rep. Rita Mayfield [D]	Rep. Eva Dina Delgado [D]
Rep. Jay Hoffman [D]

Date	Chamber	Action
2026-05-15	House	Added Chief Co-Sponsor Rep. Kam Buckner
2026-05-14	House	Added Co-Sponsor Rep. Jay Hoffman
2026-05-11	House	Added Co-Sponsor Rep. Eva-Dina Delgado
2026-05-11	House	Added Co-Sponsor Rep. Rita Mayfield
2026-05-05	House	Referred to Rules Committee
2026-05-05	House	First Reading
2026-04-27	House	Filed with the Clerk by Rep. Maura Hirschauer

Chapter	Article	Section	Citation Type	Statute Text
815	505	2MMMM	New Code	See Bill Text

Type	Source
Summary	https://www.ilga.gov/Legislation/BillStatus?DocNum=5756&GAID=18&DocTypeID=HB&LegId=168356&SessionID=114
Text	https://www.ilga.gov/Legislation/BillStatus/FullText?LegDocId=210679&DocName=10400HB5756&DocNum=5756&DocTypeID=HB&LegID=168356&GAID=18&SessionID=114&SpecSess=&Session=