Bill Text: CA SB96 | 2025-2026 | Regular Session | Amended


Bill Title: Streaming services: commercial advertisements.

Sponsorship: Partisan Bill (Democrat 1)

Status: (Engrossed) 2026-08-06 - In Senate. Concurrence in Assembly amendments pending. [SB96 Detail]

Download: California-2025-SB96-Amended.html

Amended  IN  Assembly  June 26, 2026
Amended  IN  Assembly  June 24, 2026
Amended  IN  Senate  January 05, 2026

CALIFORNIA LEGISLATURE— 2025–2026 REGULAR SESSION

Senate Bill
No. 96


Introduced by Senator Umberg

January 23, 2025


An act to amend Sections 22775 and 22776 of, and to amend the heading of Chapter 27.3 (commencing with Section 22775) of Division 8 of, the Business and Professions Code, relating to streaming services.


LEGISLATIVE COUNSEL'S DIGEST


SB 96, as amended, Umberg. Streaming services: commercial advertisements.
Existing law prohibits a video streaming service, as defined, that serves consumers in the state from transmitting the audio of commercial advertisements louder than the video content the advertisements accompany, as specified.
This bill would clarify that video streaming service includes a user-generated video streaming service, and would additionally prohibit a music streaming service or podcast streaming service that serves consumers in the state from transmitting the audio of commercial advertisements louder than the content the advertisements accompany.
Vote: MAJORITY   Appropriation: NO   Fiscal Committee: NO   Local Program: NO  

The people of the State of California do enact as follows:


SECTION 1.

 The heading of Chapter 27.3 (commencing with Section 22775) of Division 8 of the Business and Professions Code is amended to read:
CHAPTER  27.3. Streaming Services

SEC. 2.

 Section 22775 of the Business and Professions Code is amended to read:

22775.
 For purposes of this chapter, all of the following definitions apply:
(a) “Video programming” has the same meaning as defined in Section 613(h) of Title 47 of the United States Code.
(b) (1) “Video streaming service” means an entity that makes available directly to the consumer, through a distribution method that uses internet protocol, either of the following:
(A) Video programming.
(B) Video content the entity makes available for users to view.
(2) “Video streaming service” includes a user-generated video streaming service.
(3) “Video streaming service” does not include a television broadcast station, cable operator, or other multichannel video programing distributor, or an entity that serves video programming or video content without commercial advertisements.

SEC. 3.

 Section 22776 of the Business and Professions Code is amended to read:

22776.
 On and after July 1, 2026, January 1, 2027, a music streaming service, podcast streaming service, or video streaming service that serves consumers residing in the state shall not transmit the audio of commercial advertisements louder than the content the advertisements accompany, consistent with the regulations adopted by the Federal Communications Commission pursuant to the Commercial Advertisement Loudness Mitigation (CALM) Act (Public Law 111-311) for television broadcast stations, cable operators, and other multichannel video programming distributors.

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