Bill Text: CA ACR186 | 2023-2024 | Regular Session | Introduced


Bill Title: California Tourism Month.

Spectrum: Moderate Partisan Bill (Democrat 57-15)

Status: (Enrolled) 2024-06-06 - In Assembly. Ordered to Engrossing and Enrolling. [ACR186 Detail]

Download: California-2023-ACR186-Introduced.html


CALIFORNIA LEGISLATURE— 2023–2024 REGULAR SESSION

Assembly Concurrent Resolution
No. 186


Introduced by Assembly Member Gipson

April 29, 2024


Relative to California Tourism Month.


LEGISLATIVE COUNSEL'S DIGEST


ACR 186, as introduced, Gipson. California Tourism Month.
This measure would reaffirm the month of May 2024 as California Tourism Month and would urge the citizens of this great state to support tourism and local businesses by traveling within the state as an act of civic pride.
Fiscal Committee: NO  

WHEREAS, Tourism has been a consistent driver of California’s economy and workforce; and
WHEREAS, A robust travel industry provides significant economic benefits for California, generating more than $149,000,000,000 in visitor spending in 2023, which exceeds spending in 2019 before the pandemic devastated the industry; and
WHEREAS, Travel has been the foundation of a healthy workforce, serving as one of the largest private-sector employers in California, supporting 1,200,000 jobs in 2023; and
WHEREAS, Spending by travelers benefits all Californians, generating $12,200,000,000 in state and local tax revenue in 2023 to support essential public services and programs; and
WHEREAS, Travel and tourism-dependent businesses and organizations, 89 percent of which are small businesses, are responsible for welcoming visitors from all around the world to explore California and all our state has to offer; and
WHEREAS, Community sentiment research for 2023 showed a majority of Californians recognize tourism’s positive impact on tax revenue generation, job creation, and enhanced quality of life; and
WHEREAS, Visit California has collected scientific research on the mental health benefits of play, and now inspires global visitors to embrace California as the ultimate playground; and
WHEREAS, The travel industry faces headwinds from inflation, impeding a full economic recovery; and
WHEREAS, International visitation to California is recovering more slowly because of travel restrictions in some Asian countries and lengthy wait times to obtain United States travel visas; and
WHEREAS, The Legislature in 2016 declared every May as California Tourism Month to celebrate the positive economic impact of tourism in California; now, therefore, be it
Resolved by the Assembly of the State of California, the Senate thereof concurring, That the month of May 2024 shall be reaffirmed as California Tourism Month and the Legislature urges the citizens of this great state to support tourism and local businesses by traveling within the state as an act of civic pride; and be it further
Resolved, That the Chief Clerk of the Assembly transmit copies of this resolution to the author for appropriate distribution.
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