Bill Text: MI SB0982 | 2025-2026 | 103rd Legislature | Introduced

Michigan Senate Bill 982

Introduced

Bill Title: Trade: business practices; dynamic pricing of gasoline; prohibit. Amends sec. 28e of 1964 PA 283 (MCL 290.628e). TIE BAR WITH: SB 0993'26

Sponsorship: Partisan Bill (Democrat 1)

Status: (Introduced) 2026-05-20 - Referred To Committee On Economic And Community Development [SB0982 Detail]

Download: Michigan-2025-SB0982-Introduced.html

SENATE BILL NO. 982

May 20, 2026, Introduced by Senator CAMILLERI and referred to Committee on Economic and Community Development. - Title: Intro, sponsors, and referral

A bill to amend 1964 PA 283, entitled

"Weights and measures act,"

by amending section 28e (MCL 290.628e), as amended by 2022 PA 273.

the people of the state of michigan enact:

Sec. 28e. (1) Beginning July 2, 2013, if If motor fuel is sold at a roadside retail location, the roadside advertising must comply with all of the following:

(a) The price advertised must be clearly and completely posted in full, including any fractional prices, to the tenth of a cent.

(b) The price advertised must include the grade of fuel being sold, with the following abbreviations allowed:

(i) Regular gasoline: "Regular", "Reg.", or "Reg,".

(ii) Midgrade gasoline: "Midgrade", "Mid.", or "Mid,".

(iii) Premium gasoline: "Premium", "Prem.", or "Prem,".

(iv) Diesel fuel: "Diesel", "Dsl.", or "Dsl,".

(v) Kerosene fuel: "Kerosene", "Ker.", or "Ker,".

(vi) E85 fuel ethanol: "E85".

(c) All prices must be capable of being displayed at the pump, but only the unit price of the selected product must be displayed during the transaction. All indications on the pump display must calculate the correct total price of the purchase.

(d) If the advertised price of the motor fuel is subject to 1 or more conditions for sale at that price, the retailer shall post the conditions immediately adjacent to the sales price with equal illumination in lettering of the same style and of at least 1/2 the size that is used to post the sale price.

(e) If the unit price for the same grade of motor fuel differs, and the sign will not accommodate displaying all prices in lettering of the same style and size, the highest price must be displayed in lettering using the largest size of the prices that are displayed.

(2) Subsection (1)(b) does not preclude the owner or operator of a business selling motor fuel at a roadside retail location from using a proprietary fuel name.

(3) The owner or operator of a business selling motor fuel at a roadside retail location shall not use dynamic pricing in the sale of motor fuel.

(4) The owner or operator of a business selling motor fuel at a roadside retail location shall maintain all records of price changes for motor fuel for not less than 12 months.

(5) A violation of subsection (3) constitutes a violation of the Michigan consumer protection act, 1976 PA 331, MCL 445.901 to 445.922.

(6) As used in this section:

(a) "Dynamic pricing" means a pricing system that adjusts the price of goods at any time, including outside of a business's normal hours of operation, and is based on external conditions that may include, but are not limited to, any of the following:

(i) The time of day.

(ii) The day of the week.

(iii) The weather or temperature.

(iv) Customer attributes and consumer data, including, but not limited to, location, demographic profile, purchase history, or an individual or group characteristic protected under the Elliott-Larsen civil rights act, 1976 PA 453, MCL 37.2101 to 37.2804.

(b) "Motor fuel" means that term as defined in section 4 of the motor fuel tax act, 2000 PA 403, MCL 207.1004.

Enacting section 1. This amendatory act does not take effect unless Senate Bill No. 993 of the 103rd Legislature is enacted into law.